Friday, 23 February 2018

Designer?

I've just spent a little while trying to design an attractive graphic to put on Instagram.....

Trying to get clients is a constant worry, I get a few referrals from another doula when she is booked up and I get a few from birth groups on Facebook. I have never picked up a single client from my Facebook business page or from Instagram (although I'm new to Insta) but I still feel the pressure to have a social media presence for the business and I mix it up with inspirational/ birthy posts and personal type posts: trying to give potential clients a glimpse of the person they might hire.

If only I  knew more about graphic design and marketing........

Anyways, I thought I would show you some of my latest








15 comments:

  1. Hmmm, I am not sure of those one way or the other. The tiger is my least favorite. Do you have anything that casts YOU as a person without tigers or lemons? Something that emphasizes your competence and casts a soft, fuzzy image? Why do you think others are getting women? A baby with the first statement? Maybe I don't know what I am talking about...lol. Testimonials with women and their babies?

    ReplyDelete
    Replies
    1. I post a lot of stuff that shows who i am, this post was just about the graphics I make from a graphics site. I take your point that it's not so warm and fuzzy and I have to admit the tiger is too dark at the very least. Thanks for your suggestions!

      Delete
  2. I might be dense, but I don't get the tiger or the lemon reference to childbirth and early parenting. I think new moms want the warm fuzzies. Even visualizing the strength used in childbirth needs to have a softer image, perhaps a mother tiger nuzzling a new kitten.
    I love the words Breathe, Relax, Open and I think the berries are pretty but don't convey the doula theme very well. If I were going with a fruit theme I would probably use a peach both whole and a half peach with the pit. It would be a better visual representation of pregnancy and birth.

    ReplyDelete
    Replies
    1. The ones with the tiger and the lemon were meant to encourage women to feel capable or even powerful. It's becoming clear that it's not what people resonate with!
      i use a website that allows amateurs like me to make their own graphics and I trawl through the images available on there trying to get inspired about how to use them to my advantage.
      Thanks for your suggestions!

      Delete
  3. I love "your body is not a lemon"!! Well done!

    ReplyDelete
    Replies
    1. Thank you, Jane! It is part of a much longer quote from a midwife called Ina may Gaskin

      Delete
  4. All of them look good but I don't think that I am qualified to comment on the most suitable.

    ReplyDelete
  5. Whilst I agree that my body is not a lemon, I'd say it's the baby that's squeezed in the birthing process.

    Like so many self employed people (and there is no shame in it) you appear to be the least qualified to sell yourself. First picture - frozen fruit? FROZEN? ICY? Second picture - don't encourage to become tiger mums. That would be "enough" to frighten off anyone; not least the baby. If anything "I have had enough" - say, after twelve hours of fruitless labour - more fitting. Obviously not the message most suitable to head towards the final push.

    The third is too clinical, nothing personal about it.

    As some of your other readers say, you need to give off the scent and air of being in the know, mothering (!) your client, a source of comfort, an oasis of calm, "you can do it, but together we can do it even better" sort of thing. Say, a picture of you holding a woman's hand, maybe hers squeezing yours, might convey what you want to give, the support you can give: Assurance and reassurance.

    U

    ReplyDelete
    Replies
    1. I knew you would have suggestions!

      Delete
  6. Or is that just something you're contemplating?

    ReplyDelete
  7. Oh, Blogger ate my previous comment. What I said was that Virtual Doula sounded like a useful service for new mothers in unfamiliar territory who needed help and advice. Did you get any takers?

    ReplyDelete
    Replies
    1. The virtual service is a genuine option for clients and no, it hasn't been taken up. It's a new offering so maybe it is still to come

      Delete
  8. Lemon? I don't understand? Anyway I much prefer your new designs. :)

    ReplyDelete
    Replies
    1. A lemon is something that doesn't work properly. It was meant to be encouraging....
      and thanks! I will be the queen of instagram one day and it will be down to you

      Delete

go on, leave a comment or four.